Product Owner - Customer
Job No.: 997097
Location: Melbourne - CBD & Inner
Job type: Full-Time
We’re on the lookout for a seasoned Customer Product Owner to help launch and grow a brand-new function dedicated to optimising the value of our marketing automation and loyalty platforms .
This isn’t a greenfield build—it’s a chance to make a big impact by refining and evolving existing customer technology stacks. You’ll bring a strong mix of product ownership expertise and technical platform know-how , working alongside a business analyst and cross-functional teams to drive continuous improvement and meaningful customer outcomes.
As part of a newly formed team, you'll play a key role in embedding product thinking , setting best practices, and shaping how we work. If you're passionate about driving optimisation, enjoy building structure from the ground up, and thrive in collaborative environments, this is your opportunity to help define the future of customer technology at our organisation.
Key Accountabilities
Own and manage the product backlog across marketing automation, loyalty, and future customer-facing platforms
Use performance data to continuously refine workflows, campaigns, and customer experiences
Translate business needs into user stories in collaboration with a business analyst, ensuring effective prioritisation
Work closely with cross-functional teams across marketing, IT, analytics, and external vendors to enhance and deliver product capabilities
Identify and act on opportunities to optimise and scale existing platforms , focusing on value over replacement
Lead the rollout of new loyalty features that align with evolving customer expectations and business strategies
Coach and support a team new to product practices—embedding agile ways of working and fostering a product-led mindset
Partner with stakeholders to align product direction with wider business goals and ensure clear communication and expectations
Key Capabilities
Experience in a Product Owner or Product Management role, ideally within marketing automation , loyalty platforms , or customer data environments .
Deep familiarity with tools such as Braze , Salesforce Marketing Cloud , or similar platforms.
Hands-on experience with loyalty platforms (e.g., Antavo ) to design and optimise loyalty programs .
Demonstrated success in identity resolution initiatives and managing customer identity across channels.
Strong experience working with data science and analytics teams to incorporate models and insights into automation and loyalty strategies.
Proven ability to lead and collaborate with cross-functional teams, including other Product Owners.
Experience managing direct reports , especially in experimentation, integrations, and journey design.
Excellent communication skills, with the ability to engage technical and non-technical stakeholders.
Strong organisational and prioritisation skills, with a focus on customer value and business impact.
Why work for CRG?
The Country Road Group is one of Australasia’s largest Lifestyle Brand Houses comprising of iconic brands such as Country Road, POLITIX, Trenery, Witchery and MIMCO. Here are some of the great things we offer:
Generous employee discounts across our House of Brands
Seasonal clothing allowance
An additional day of leave for your birthday
An Industry leading Parental Leave Program
Flexible working arrangements to support work/life balance
Annual learning calendar to support the ongoing development of our team
Support community partnerships across our Corporate Social Responsibility Program
We are committed to operating ethically, sustainably, and responsibly.
About CRG
Country Road Group is Australia's largest Lifestyle Brand Houses comprising of iconic brands including Country Road, POLITIX, Trenery, Witchery and MIMCO. Our Values include being Customer Obsessed, Collaborative, Inspirational, Responsible and Dedicated to Quality. We are looking for highly motivated and passionate individuals to be part of the Group’s evolution and support each brand to realise their full potential.
Country Road Group is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application to assist you through the recruitment process
Country Road Group is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application to assist you through the recruitment process. Country Road Group prefers to manage all sourcing directly, please submit your applications to this role if you are interested. Please note introductions via agency will not be accepted. Closing date: 05 Sep 2025
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